Natalie Canavor - Business Writing For Dummies
-20%

Business Writing For Dummies

Natalie Canavor

ISBN: 9781118583647
Vydavatelství: Wiley
Rok vydání: 2013
Vazba: Paperback
Počet stran: 382
Dostupnost: Skladem

Původní cena: 572 Kč
Výstavní cena: 458 Kč(t.j. po slevě 20%)
(Cena je uvedena včetně 10% DPH)
Katalogová cena: 12.99 GBP

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Learn to: Draft perfect emails, letters, proposals and more Adapt your writing for your audience Communicate effectively with global audiences Edit and troubleshoot your writing Business writing that achieves results! In today?s competitive job market, the ability to write well is a skill you can?t afford to be without. Covering a wide range of business communications from reports, proposals and press releases, to emails, web copy and tweets Business Writing For Dummies is your must–have guide to mastering this crucial business skill. Know the what and how of it quickly work out exactly what you need to say and how to say it most effectively Polish it till it shines use simple techniques for editing and fine–tuning your copy for clarity and maximum impact Connect with copy leverage emails, letters and social media to forge valuable business relationships and to build your personal brand Craft impressive business documents write the kinds of bids, proposals, reports and promo materials on which successful careers are built Take it globa understand key differences in written communication around the world and how to tailor your copy for international audiences Open the book and find: The ABCs of writing well for any business context Things that turn readers off immediately and how to avoid them Handy tips for writing the spoken word Examples of great proposals, reports, emails, blogs and more Advice on how to write for a global audience Expert guidance on advancing your career with writing

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