The Case Writing Workbook: A Self-Guided Workshop
Gina Vega
ISBN: 9780765635495
Vydavatelství: Taylor & Francis
Rok vydání: 2013
Vazba: Paperback
Počet stran: 266
Dostupnost: Skladem
Původní cena: 1 102 Kč
Výstavní cena:
882 Kč(t.j. po slevě 20%)
(Cena je uvedena včetně 10% DPH)
Katalogová cena: 26.99 GBP
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Termín dodání na naši pobočku v Brně je přibližně 3-4 týdny.
Readable and practical, this workbook provides technical assistance and concrete advice for researching, writing, and teaching with cases. The exercises and worksheets encourage practicing skills and serve as a handy and affordable workshop alternative for both novice and experienced case writers. Nine stand-alone modules and 79 exercise worksheets guide case authors through the entire case writing process from research through publication. Special topics such as teaching students to write cases, learning how to review for others, and collaborative writing techniques are explained and will grab the readers attention. The book is written in a to-the-point, engaging manner and avoids academic jargon, acronyms, and inside terminology. It can be used as a stand-alone volume, or in concert with any other case writing manual.