Global Logistics Management A Competitive Advantage for the 21 st Century
ISBN: 1405127139
Vydavatelství: Blackwell Science
Rok vydání: 2006
Nárok na dopravu zdarma
As the globalization of trade gathers momentum, competition is becoming progressively more fierce and opportunities for gaining an edge over competitors are increasingly difficult to realize. "Global Logistics Management: A Competitive Advantage for the 21st Century" investigates the nature of individual logistics activities and demonstrates how they can be interwoven to form integrated systems. It provides both managers and students with the knowledge and skills necessary to turn corporate logistics activities into a source of sustainable competitive advantage. Written in a clear and straightforward manner, the focus throughout the book is global. Examples of real-world applications of the principles discussed are drawn from organizations in various countries around the world. For the second edition, new cases have been added to reflect recent technological developments and current preoccupations such as security and more effective supply chain management.